Privacy Policy

Privacy Policy for Thee Luxury Source

Effective Date: 01-30-2024

Thee Luxury Source (“we,” “our,” or “us”) respects your privacy and is committed to protecting your personal information. This privacy policy describes the types of information we collect from you, how we use that information, and the rights you have regarding your data. This policy applies to information we collect when you visit our website, interact with our services, or engage with us in any way, whether in person, online, or over the phone.

  1. Information We Collect

We collect information that you provide to us directly, as well as information automatically when you use our website or services. The types of information we collect include:

  • Personal Information: Name, email address, phone number, and other contact details.
  • Vehicle Information: Vehicle details such as make, model, year, and VIN when applicable.
  • Financial Information: If you apply for financing, we may collect information necessary for credit applications, such as employment details, income information, and Social Security Number.
  • Usage Data: Information about your activity on our website, such as IP address, browser type, pages visited, and time spent on each page.
  1. How We Use Your Information

We use the information we collect for the following purposes:

  • Service Provision: To provide vehicle brokerage, concierge, and dealership services, including buying, selling, leasing, and financing.
  • Customer Support: To respond to your inquiries, requests, and feedback.
  • Marketing and Promotions: To inform you of our latest offerings, services, and promotions. You can opt out of marketing emails at any time.
  • Compliance and Legal Requirements: To comply with applicable laws, regulations, and DMV requirements for licensed auto brokers and dealers in California.
  1. Information Sharing and Disclosure

We do not sell your personal information to third parties. We may share your information with third-party partners or service providers solely for the purpose of delivering our services, processing transactions, or complying with legal obligations. We may also disclose information as required by law or if we believe such action is necessary to protect our rights or comply with legal processes.

  1. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enhance user experience and analyze usage. Cookies allow us to remember your preferences and provide targeted advertising based on your online activity. You can manage or disable cookies through your browser settings, but please note that some features of our site may not function properly if cookies are disabled.

  1. Security of Your Information

We implement robust security measures to protect your personal information. These measures include encryption, secure access controls, and regular security assessments. While we strive to safeguard your data, no security system is entirely foolproof, and we cannot guarantee absolute security.

  1. Data Retention

We retain your information only for as long as necessary to fulfill the purposes outlined in this policy, comply with regulatory obligations, or as required by law. Transaction records may be retained for a longer period to meet California DMV and Vehicle Code requirements.

  1. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

  • Access and Correction: You have the right to request access to the personal information we hold about you and to request corrections if the data is inaccurate.
  • Data Deletion: You may request the deletion of your personal information, subject to certain exceptions under applicable law.
  • Opt-Out of Marketing Communications: You may opt out of receiving promotional emails by following the unsubscribe instructions included in our emails.
  1. Compliance with California Consumer Privacy Act (CCPA)

For California residents, Thee Luxury Source is committed to complying with the California Consumer Privacy Act (CCPA). This includes the following rights:

  • Right to Know: You can request details about the personal information we collect, the purposes for collection, and with whom your information is shared.
  • Right to Delete: You have the right to request the deletion of your personal information, subject to legal exceptions.
  • Right to Opt-Out of Sale: Although we do not sell personal information, we provide you the option to opt-out if our policy changes.
  • Non-Discrimination: We will not discriminate against you for exercising your privacy rights.

To exercise these rights, please contact us at info@theeluxurysource.com

  1. Vehicle Purchase and Sale Information

In order to facilitate vehicle transactions, we may collect additional information, including:

  • Vehicle Identification Number (VIN)
  • Driver’s License and Vehicle Registration Details
  • Financial Information for financing or leasing applications

This information is collected strictly to facilitate transactions and comply with California DMV regulations.

  1. Compliance with DMV Regulations and State Laws

As a licensed auto broker and dealer in California, we comply with all state regulations, including California Vehicle Code and DMV requirements. This includes:

  • Record Retention: We retain records of transactions as required by law, which may include contracts, agreements, and communication records.
  • Identity Verification: To prevent fraud, we may verify your identity through official records or authorized services before completing certain transactions.
  1. Financing and Credit Application Information

If you apply for financing, we collect additional data, including Social Security Number, employment information, and income details. This information is solely for processing financing applications and is protected under strict confidentiality protocols.

  1. Do Not Track Signals

Our Site does not currently respond to “Do Not Track” (DNT) signals. However, we are committed to respecting your privacy and will update this policy as industry standards evolve.

  1. Data Security in Compliance with CA Consumer Protection Laws

We implement stringent security measures to protect personal information in compliance with California consumer protection laws. While we employ robust systems, please understand that no security measures are completely foolproof.

  1. Contact Us

If you have any questions or concerns regarding this privacy policy, please contact us:

Thee Luxury Source
Email: info@theeluxurysource.com

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